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Short Films vs. Documentaries: What’s Right for Your Brand?
Blogs
5 minutes read
Author
McGiggity
Date
Apr 22, 2025
Type
Blogs
Lighting isn't just important — it's everything.
When it comes to videography, lighting isn't just important — it's everything. Great lighting can make even a basic setup look cinematic, while bad lighting can tank the most expensive production. If you're just starting out and want to step up your lighting game without needing a truckload of gear, this one's for you.
Here are some simple, powerful lighting hacks that beginner videographers should have in their back pocket:
1. Natural Light Is Your Best Friend
Before you dive into fancy equipment, learn to work with natural light. Shoot near large windows, especially during the golden hours (the first hour after sunrise and the last hour before sunset). The soft, warm light you get during these times is basically a free professional setup.
Quick tip: Avoid shooting at noon when sunlight is harsh and unflattering. Midday sun can cause unwanted shadows and blow out your highlights.
2. Use Reflectors (or DIY Them)
You don't need to splurge on a reflector kit. A simple white foam board, a silver car sunshade, or even a piece of aluminum foil can bounce light back onto your subject and soften harsh shadows.
Pro move: Position your reflector opposite the light source to fill in the shadows on your subject’s face.
3. Master Three-Point Lighting (Even on a Budget)
The classic three-point lighting setup — key light, fill light, and backlight — instantly gives your shots depth and professionalism. You don’t need high-end gear. A couple of cheap LED panels, desk lamps, or clamp lights with diffusion (like a white sheet or shower curtain) can get you started. Breakdown:
Key Light: Main source of light
Fill Light: Softens shadows from the key light
Backlight (or Hair Light): Separates your subject from the background
4. Soften Your Light
Harsh light creates sharp shadows and can make your subject look unflattering. To fix this, diffuse your light. Place a white bedsheet, a softbox, parchment paper, or even a frosted shower curtain between your light source and subject to create a soft, even look.
5. Use Practical Lights to Add Depth
"Practical lights" are lights you see in the frame — like a lamp, string lights, neon signs, etc. They add character and depth to your scene and make it feel more natural and cinematic.
Bonus tip: Dimming these practicals or using smart bulbs can help you control the mood without blowing out your shot.
Final Thoughts
You don't need a Hollywood budget to create beautiful, professional-looking videos. With a little creativity and resourcefulness, you can manipulate light to tell better stories, frame better shots, and bring your vision to life. Start simple, experiment often, and remember — mastering lighting is a lifelong journey, but every hack you learn is a step closer to mastery.
🎬 Happy shooting!